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AEO Canon · the reference for answer-engine optimization

Lesson 5 of 6

Win AI Buying Guides

How to be the product or source AI cites when it assembles a buying guide — comparative, well-evidenced, corroborated.

Learning objectives

  • Explain how AI assembles buying guides.
  • Provide the comparative info guides need.
  • Earn inclusion through corroboration.

The lesson

Read the full lesson →How to Write AI Buying Guides That Get CitedBuying guides match exactly how shoppers query AI — "best X for Y" — so an honest, answer-first guide that states who each option suits, backed by real testing, is prime citation material. The ones that get cited are genuinely useful and original; generic affiliate-style roundups are not.3 min read

Key takeaways

  • AI buying guides pull from comparative, well-evidenced sources.
  • Clear comparisons and criteria get you included.
  • Corroboration across sources earns inclusion.

Knowledge check

Knowledge check

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  1. 1. What gets a product into an AI buying guide?

  2. 2. What information helps inclusion in buying guides?